ON THIN ICE – WHERE HAVE ALL THE SKI MAGS GONE?

Almost
a
year
ago
to
the
day,
the
biggest,
most
influential
ski
publication
–
Powder
Magazine
–
went
pop.
So
where
does
that
leave
the
rest
of
us,
asks
FL
editor-at-large
Jonny
Richards?
The
official
statement
on
the
website
said
it
was
a
pause.
A
hiatus.
But
it
didn’t
look
good
from
the
start.
And
as
a
long-time
Powder
print-subscriber,
it
was
months
before
any
contact
was
made.
Then
it
simply
came
in
the
form
of
a
miserable
postcard.
We
will
now
be
sending
you
the
Men’s
Journal.
           
God,
this
is
awful
I
thought.
No
more
absurd/brilliant/inspiring/surreal/heartfelt/insightful,
and
often
very
funny
ski
stuff.
No
more
Jaded
Local.
No
more
‘let’s
poke
Vail
resorts,
call
them
the
Death
Star
(gobbling
up
smaller
ski
planets),
and
see
what
happens’.
No
more
crackers
trips
giving
up
a
whole
winter
to
the
Trans
Siberian
Express
(and
myriad
of
powder
stops). [Read More]